September 2014 archive

ROTTERDAM, 010

Before you visit Rotterdam, it will be good to already meet her. She is not a city like any other in Holland. She’s different. Here in 010 (short for Rotterdam, this is our telephone area code), you will find past and present in all shapes and sizes. Just like you and I, Rotterdam is being formed by experience. Joy, pain, sorrow, happiness, love, just to name a few. But always with a great sense of humor. This combined with her strong will to survive and to discover the new, 010 will take you by surprise.

As you look behind the concrete walls, you will discover a beauty and softness you’ll not expect. Don’t take it all for granted though. Rotterdam will challenge you. That’s just her irony to keep things real. Just like the local’s mentality. A bit of irony and lots of warmth.

De Hef

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